01/12Private-label food maker
No. 1
in its category by year four
Strategy for companies of 200 to 2,000 people. Twelve clients a year, partners only.
Nine years of a losing line, closed in one quarter.
The door was abroad. It took a price list, not an office.
Fewer routes, better routes, three years of follow-through.
Three weeks in your numbers and on your floor.
Three bets, written down, with what you stop doing.
Budgets, owners and the first hard moves.
A partner in your monthly review until it holds.
We’d start with
Find the next market before the current one tells you.
€180k
Start with this